The appropriate presentation of the products or services you sell is a transcendental key to get to the closing of the sale. Fortunately, there are many new developments in the field of software and applications that allow us to bring a more finished idea of our product look like in real life, beyond our Web site. In this regard, noteworthy developments in html5, allowing the inclusion of multimedia material in a much more direct way, resulting in lighter pages and lower load times. However, until this new version of this language is fully implemented, there is much that can be done for a proper presentation and web promotion of our products. Good thing enters through the eyes. For that reason, the importance that we give to the product images is essential. Discard the idea of placing homemade pictures.

Professional photos will give an image of professionalism. In relation to this issue, it is necessary for both the designer and programmer of your site work elbow to elbow to achieve the best outcome with the least possible weight. I.e., should seek ways to maximize the visual impact by minimizing the use of resources (bandwidth, time of discharge). There are a lot of solutions that allow to prepare serial presentations of images or galleries, which will give an effective exposure to your catalog. For example, if your site is programmed with WordPress technology, there are many plugins that will enable you to present images effectively and shocking. Such is the case of Accordion FX, which allows to assemble a presentation in Flash, with a series of images supports variety of formats. Image Scroller is another solution for WordPress in which images are presented side by side, are maximized by placing the cursor over them, and is very, very neat and professional.

It also has a full control panel to configure the presentation of images by modifying many variables (direction of movement of images, tones, background). With regard to the material textual, much never is too, although clear, dosed in fair measure. In a first screen, it is necessary to find a complete description of the product (features, materials, available ringtones and other details that can help consumer make the right decision). More, it is also necessary to include additional information for anyone who is interested. If possible, lower product manuals where they exist – from the manufacturer’s website and put them on your site (obviously, respecting the rights of copyright). This will not only provide valuable additional information to the buyer, but it will be very good for search engine optimization of your pages, to include relevant and semantically related text.